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Introducing Ultimate Ears BOOM 3 and MEGABOOM 3 to the Middle East, Packed With New Features

Built for Extreme Durability and One-Touch Access to Music

Logitech has launched the next generation of the award-winning Ultimate Ears speakers – BOOM 3and MEGABOOM 3, to the Middle East. These portable, waterproof Bluetooth?speakers have been redesigned with stunning two-toned, high performance fabric, engineered for applications like motorcycle jackets and fire equipment. Also new to BOOM 3 and MEGABOOM 3 is a Magic Button on top of the speaker for convenient music control. Each speaker has carefully balanced audio and 360-degree sound that lets users hear every note just as the artist intended. MEGABOOM 3 also provides deeper bass and improved clarity over the original MEGABOOM. Whether at a desert festival or a pool party, customers are sure to stand out with an iridescent speaker that makes music even more portable, durable and immersive.

Tweet now: Introducing Ultimate Ears BOOM 3 + MEGABOOM 3 — the next generation portable wireless speakers for those who #LiveUltimate.

“With BOOM 3 and MEGABOOM 3, we took the ultimate speaker and made it even better,” said Charlotte Johs, general manager of Ultimate Ears. “Beyond immersive 360-degree sound that is balanced to stay true to your music, we improved the durability of the speakers without compromising on style. We also introduced the Magic Button, getting individuals to their music faster with just one touch, taking the speaker up a notch.”

“We are super excited to be launching the BOOM 3 and MEGABOOM 3 in the Middle East,

The all-new Magic Button allows customers to play, pause and skip tracks directly on the speakers without fumbling around for their phone in a bag or far away room. When paired with the redesigned BOOM & MEGABOOM by Ultimate Ears iOS mobile app, users will also have one-touch access to Apple Music’s entire catalog of more than 45 million songs and all of their favourite playlists. Music fans can also use the Magic Button to access their playlists on Deezer Premium on Android. Additional music services will be added.

Other upgrades to BOOM 3 and MEGABOOM 3 include a new IP67 rating so the speakers are not only waterproof and drop proof, but also dustproof, making them ready for any adventure. Improved Bluetooth range up to 45 metres enhances portability and the speakers float, so users don’t have to worry about losing them at the bottom of a lake or river. For added convenience, BOOM 3 and MEGABOOM 3 are compatible with the Ultimate Ears POWER UP charging dock (sold separately) for a simple, wireless charge, plus speakers can be charged upright thanks to the repositioned USB port.

The BOOM & MEGABOOM app also offers all of the features customers love from previous speakers like PartyUp—which works with all generations of BOOM and MEGABOOM and allows them to connect up to 150 speakers—as well as a custom equaliser (EQ), and remote on/off controls, all in a newly designed interface.

BOOM 3 and MEGABOOM 3 will be available in four dual-toned colors: Night (Black), Sunset (Red), Lagoon (Blue), and Ultraviolet (Purple).

Pricing and Availability

Ultimate Ears BOOM 3 and Ultimate Ears MEGABOOM 3 will be available to buy exclusively on Souq.com and Virgin Megastore from 29thNovember 2018. Suggested retail price for BOOM 3 is AED 599 and for the MEGABOOM 3 it is AED 899. The free BOOM & MEGABOOM by Ultimate Ears mobile app is available for iPhone on App Store and for Android™on Google Play. For more information, please visit www.ultimateears.comor connect with us on Instagram.