Yas Marina Circuit has announced the launch of its new YasHUB smartphone and tablet app. Available now to download for free from the Apple and Google Play Android stores, YasHUB is a one-stop-guide for racegoers to the 2014 FORMULA 1 ETIHAD AIRWAYS ABU DHABI GRAND PRIX and will cover everything you need to know during the next three months, right up to the race weekend itself.
Putting users right at the heart of the Formula 1® conversation, YasHUB keeps you in the know on the latest news from drivers, teams and the circuit, as well as offering a completely bespoke, personalised experience and provides comprehensive solutions to every aspect of this globally renowned motorsport and entertainment weekend.
As anticipation builds and the race countdown continues, the app allows you to keep track of all the latest Formula 1® news every day. As each exciting story breaks, YasHUB brings these latest headlines on F1 and motorsports from some of the leading voices in the sport directly to your smartphone or tablet. You can also follow the drama of the driver and constructor battles along with the race results, as well as all the stats you need on constructor and driver standings.
Using the built-in ticket selector, racegoers can tailor their own ticketing package from a wide range of available options, from choice of seating, food and beverages and entertainment all the way through to Paddock or VIP access options, ensuring that each user buys the perfect ticket for them.
Additionally, your Formula 1® Weekend is your guide to everything happening on Yas Island during the race weekend. This section of YasHUB will keep you up to date on the latest news including full event schedules, competitions, autograph signing sessions, full entertainment line-ups and much more. Whatever you need to know, the app has got you covered.
“YasHUB is a first for any F1 promoter,” says Nick McElwee, Director of Sales and Marketing at Yas Marina Circuit. “Being one of the most technologically advanced circuits in the world, it’s important that we are leading in customer engagement and digital publishing. Constant improvement of racegoers’ experiences is at the heart of what we do and YasHUB takes this to the next level. Everything needed to maximise their enjoyment of the sport and the F1 Etihad Airways Abu Dhabi Grand Prix weekend is available at the touch of a button.”