TECNO Mobile has officially launched its new Camon 12 smartphone in the UAE. Designed specifically for selfie and photography enthusiasts, the launch event of the new device also saw the company highlight its regional market strategy and expansion plans as it seeks to grow its footprint across the Middle East.
“We are excited to launch the new CAMON 12 in the UAE, for consumers who seek to have a class-leading camera, larger screen size and solid processing power, at accessible price-points. The Middle East region remains an important market for us where we have seen sustained demand from an audience that seeks accessible smartphones with high-end features. We continue to increase our brand awareness and invest in bringing new and innovative smartphones to the Middle East. With the strong growth, we have witnessed since our launch in the UAE, our goal is to maintain and increase this growth on both of branding and market share over the next few years.” said Jack Long, Chief Executive Officer, of TECNO Mobile, Middle East.
